Choose Your Eye Colour Routine

4.8
Rated 4.8 out of 5 stars
592 Reviews
Light up your lids with a customisable eye makeup trio! Select 3 alluring shades of these eye enhancing favourites. Shade 1: EyeLift Max, Shade 2: Endless Silky Eye Pen, Shade 3: Large Lash Mascara

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CUSTOMISE YOUR TRIO

EyeLift Max

Easy to blend for a soft-focus effect.
Easy-to-use, buildable formula
No-crease & no-budge formula
Paraben-free
Not tested on animals
Volume: 3.4 g / 0.12 oz

 

Endless Silky Eye Pen

Gentle on eyes, yet intensely coloured and super-silky.
Gives the concentrated colour of a liquid liner in a silky, easy to apply pencil.
Stays looking flawless all day.
Waterproof
Hypoallergenic
No mineral oils
No preservatives
Paraben-free
Not tested on animals
Volume: 1.2 g / 0.04 oz

 

Large Lash Mascara

Specialised, buildable formula along with oversized brush delivers extreme volume & intense colour in one sweep.
Separates, lengthens and plumps each lash for a false lash look without clumping.
Smudge-proof
Water-resistant
Ophthalmologically approved
Fragrance-free
Paraben-free
Not tested on animals
Volume: 12 ml / 0.41 fl oz

Step 1: Swipe EyeLift Max directly onto eyelids and blend with finger or brush.

Step 2: Apply Endless Silky Eye Pen from inner corner of eye to outer corner in one single sweep motion.

Step 3: If a smokier look is desired, blend immediately after applying as formula dries to a budge-proof finish.

Step 4: Wiggle the Large Lash Mascara wand at the lash root to build pigment at the base of lashes, making the lash line look thicker. 
Step 5: Continue to tips of lashes, fanning outer lashes out toward temple and inner lashes in toward the bridge of the nose. Layer for more intensity. 

EyeLift Max

Mango Seed soothes & hydrates
Avocado replenishes moisture
Rosehip smooths & protects

 

Endless Silky Eye Pen

Vitamin E helps improve skin elasticity
Mica provides natural luminosity

 

Large Lash Mascara

Vitamin E nourishes
Panthenol strengthens lashes
Bamboo Extract fortifies & helps to retain moisture

Cruelty
Free
Skin-loving
Ingredients
Multi-
purpose
Vegan

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Customer Reviews

Slide 1 selected
592 reviews
  • MM
    Marions M. N. M.
    Verified Buyer
    Age Range 65+
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Blends Well, Multi-Purpose, Buildable
    6/17/25
    Age Range 65+
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Blends Well, Multi-Purpose, Buildable
    Reviewing
    Endless Silky Eye Pen
    Rated 5 out of 5 stars
    Versatile

    Like this can use as a liner and a lid colours applied at outer edges of eye lid ‘lifts’ a heavy lid. Again great buildable colour for my green eyes. Goes on smoothly with no dragging of delicate eye tissue.

  • MM
    Marions M. N. M.
    Verified Buyer
    Age Range 65+
    Skin Tone Light Medium
    Skin Type Combination, Normal
    Best To Use For Blends Well, Buildable, Sheer, Staying Power, Night Time
    6/17/25
    Age Range 65+
    Skin Tone Light Medium
    Skin Type Combination, Normal
    Best To Use For Blends Well, Buildable, Sheer, Staying Power, Night Time
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Glides over wrinkles

    Love this product light and powdery at first look but glides over lines and wrinkles instead of setting into creases. Colour is build able and makes my green eye pop. I am older so am cautious with eye lid colours as they can make older kids look ancient. Recommend this highly.

  • M
    Mare
    Verified Reviewer
    Age Range 25 - 34
    Skin Tone Light
    Skin Type Dry
    6/17/25
    Age Range 25 - 34
    Skin Tone Light
    Skin Type Dry
    Reviewing
    Large Lash Mascara
    Rated 5 out of 5 stars
    What I've been looking for!!

    When I first saw the wand I was a bit intimidated and thought It'd be hard to apply, but it went on so beautifully and wasn't hard at all (I have medium/large eyes). It is sooo volumizing, but also lengthening at the same time! I have been a die hard L'Oréal Lash Paradise girl, and I've been looking for something that was cruelty free and vegan, but also gave the same volume that lash paradise does. I've tried a bunch of mascaras, including better than sex by Too Faced, but this hit it out of the park, finally! No more looking for "the one"!

  • KH
    Kristi H.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    6/13/25
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Reviewing
    Large Lash Mascara
    Rated 3 out of 5 stars
    this is good not great

    this is a good mascara but for me a tubing mascara works better

  • KH
    Kristi H.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    6/13/25
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Reviewing
    EyeLift Max
    Rated 4 out of 5 stars
    nice sparkle

    this is a very light shade, but it has nice sparkle. goes on very smooth and stays all day

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